Smartling Wins “Machine Translation Innovation Award” in 8th Annual AI Breakthrough Awards Program

NEW YORK, June 25, 2025 – Smartling, Inc, the LanguageAI™ translation company, today announced that it has been selected as winner of the “Machine Translation Innovation Award” in the 8^th annual AI Breakthrough Awards program conducted by AI Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global Artificial Intelligence (AI) market today.

Smartling’s AI-powered translation solutions help companies translate 8x more content for the same budget, by ensuring on-brand, high-quality translations at a fraction of the traditional cost and time. Smartling provides access to the most powerful LLMs, all major MT engines, and AI tools in one platform. Businesses can translate into over 450 languages, create custom prompts, and more - backed by strong security and data protection. 

The AI Hub leverages pre-processing algorithms to optimize content for MT, rather than relying on a standalone engine. Content can also be sent to translation memory to avoid sending existing translations through MT. Customers select their desired MT engine or utilize Smartling’s AutoSelect tool that evaluates content and routes it to the best-suited engine based on type, target languages, and linguistic and non-linguistic content. Engines include GPT, Google Translate, and more. Post-processing algorithms then improve final outputs. 

Additionally, the launch of AI Translation (AIT) enables automated, near-instant translations at the same quality as Machine Translation Post-Editing (MTPE), eliminating human translators needing to edit and improve machine-generated translations. With no quality degradation, AIT is a hybrid of MT and AI that incorporates LLMs to provide MTPE-quality outputs. 

“Our mission is to help our customers grow faster globally by making it fast and easy to create multilingual experiences their customers will love," said Bryan Murphy, CEO of Smartling. “This award recognizes the impact our team is making for global businesses.”

The AI Breakthrough Awards shine a spotlight on the boldest innovators and most impactful technologies leading the charge in AI across a comprehensive set of categories, including Generative AI, Computer Vision, AIOps, Agentic AI, Robotics, Natural Language Processing, industry-specific AI applications and many more. This year’s program attracted more than 5,000 nominations from over 20 different countries throughout the world, underscoring the explosive growth and global importance of AI as a defining technology of the 21st century.

“Smartling’s fully integrated AI-powered platform provides high-quality translations faster, more reliably, and at a fraction of the cost,” said Steve Johansson, managing director, AI Breakthrough. “Smartling’s AI-enhanced MT solutions enable any business to reach customers in their native languages, with cultural context, across any channel. The AI Hub and the new AIT offering let companies translate more with their existing budgets, ensuring they stay ahead in global markets with faster, cost-effective localization.”

Über Smartling 

Smartling's LanguageAI™ platform is revolutionizing digital content translation and localization. Recognized as the top translation management system by CSA Research and G2 users, Smartling uses AI and machine learning to eliminate manual tasks, integrate with existing techstacks, and deliver translation quality at scale— all at a fraction of the cost and turnaround time of traditional translation.

Smartling ist die Plattform der Wahl für Hunderte von B2B- und B2C-Marken, darunter IHG Hotels & Resorts, Shopify, Pinterest, State Farm, British Airways und Lyft. Smartling ist ein globales Team mit Hauptsitz in New York City und einem Büro in Dublin.

Über AI Breakthrough

Part of Tech Breakthrough, a leading market intelligence and recognition platform for global technology innovation and leadership, the AI Breakthrough Awards program is devoted to honoring excellence in Artificial Intelligence technologies, services, companies and products. The AI Breakthrough Awards provide public recognition for the achievements of AI companies and products in categories including Generative AI, Machine Learning, AI Platforms, Robotics, Business Intelligence, AI Hardware, Computer Vision and more. For more information visit AIBreakthroughAwards.com.

Tech Breakthrough LLC does not endorse any vendor, product or service depicted in our recognition programs, and does not advise technology users to select only those vendors with award designations. Tech Breakthrough LLC recognition consists of the opinions of the Tech Breakthrough LLC organization and should not be construed as statements of fact. Tech Breakthrough LLC disclaims all warranties, expressed or implied, with respect to this recognition program, including any warranties of merchantability or fitness for a particular purpose.